Ludwig Hoeksema

Ludwig is an occupational and organizational psychologist. Driving and changing behavior is the common theme in his consultancy services. He has extensive experience with projects in the field of organizational design, management, leadership development and the strategic HR agenda for professional and financial service providers, healthcare and companies in industry and energy.

He started his career at Erasmus University in Rotterdam and at Hogervorst Consultants. In 1995, he obtained his PhD on the subject of “learning behavior and career success in organizations”, because people simply learn the most from their work. In 1996, he started working for Coopers & Lybrand, where he was closely involved as an internal consultant in the integration that led to the creation of PwC. In 2004 he joined Berenschot as managing director of strategic personnel management. In 2010 he joined the board of management, where he fulfilled various roles until July 2016. Ludwig has been a member of the Supervisory Board of Rabobank Noord Veluwe (since 2011) and a core lecturer of the Executive Master Management Consultant at VU University Amsterdam (since 2013).

Ludwig is co-author of the bestseller “De Praktijk van Strategisch personeelsmanagement” (The Practice of Strategic Personnel Management) and he publishes regularly in the field of HR strategy, behavioral change and management.

At SMC, Ludwig focuses on projects at the intersections between strategy realization, organization design, merger support, and coaching, among others. In addition, Ludwig regularly facilitates self-evaluations of supervisory boards. Characteristics of his style are: analytical, creative, connecting, goal-oriented and loyal.